December 2, 2026 · CNIT La Défense, Paris

Two rooms,
one day.

The Plenary room runs keynotes, panels and fireside talks all day.
The Workshop room runs hands-on sessions in parallel.
Pick your room for each slot, switch anytime.

Plenary
11 sessions
Workshop
9 sessions

Talks, panels and case studies. The room for listening and taking notes.

8:30
30 min
Welcome coffee & registration
9:00
15 min
Opening — why marketing needs a reset
This is some text inside of a div block.
9:15
40 min
AI search & brand visibility
Keynote: what GEO actually changes in your funnel
This is some text inside of a div block.
9:55
35 min
AI search & brand visibility
Panel: measuring visibility when there's no click to track
This is some text inside of a div block.
10:30
30 min
Networking break
11:00
35 min
AI marketing operations
Keynote: the AI stack that actually shipped
This is some text inside of a div block.
11:35
30 min
AI marketing operations
Case study: rebuilding a workflow around agents
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
12:45
75 min
Lunch & networking
14:00
35 min
Leadership in the AI era
Keynote: restructuring a team around AI, not headcount
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
This is some text inside of a div block.
14:35
40 min
Leadership in the AI era
Panel: convincing the board, managing the team
This is some text inside of a div block.
15:15
25 min
Networking break
15:40
35 min
Fireside chat
One year of AI-first marketing at scale
This is some text inside of a div block.
16:15
30 min
Closing synthesis — the frameworks to take home
This is some text inside of a div block.
17:00
–
Networking + access to the Generation AI ecosystem
This is some text inside of a div block.
19:00
–
Rise & Reset
This is some text inside of a div block.

Hands-on sessions in small groups. The room for building something before you leave.

8:30
30 min
Welcome coffee & registration
9:00
15 min
Opening — why marketing needs a reset
This is some text inside of a div block.
9:15
40 min
AI search & brand visibility
Hands-on: build your AI-visibility scorecard
This is some text inside of a div block.
9:55
35 min
AI search & brand visibility
Working session: turn your audit into 3 action items
This is some text inside of a div block.
10:30
30 min
Networking break
11:00
35 min
AI marketing operations
Hands-on: build your AI stack decision framework
This is some text inside of a div block.
11:35
30 min
AI marketing operations
Hands-on: map one workflow for automation
This is some text inside of a div block.
12:45
75 min
Lunch & networking
14:00
35 min
Leadership in the AI era
Hands-on: draft your team's AI governance one-pager
This is some text inside of a div block.
14:35
40 min
Leadership in the AI era
Role-play: pitching the AI roadmap to your board
This is some text inside of a div block.
15:15
25 min
Networking break
15:40
35 min
Open studio: bring your own case
This is some text inside of a div block.
16:15
30 min
Closing synthesis — the frameworks to take home
This is some text inside of a div block.
17:00
–
Networking + access to the Generation AI ecosystem
This is some text inside of a div block.
19:00
–
Rise & Reset
This is some text inside of a div block.
Hosted within the FOST ecosystem
Marketing Reset · Paris, December 2, 2025
© 2026 Marketing Reset.
Legal noticeContactAbout